As per Fox Business journalist Eleanor Terrett, MoonPay, a leading cryptocurrency payment platform, has acquired Helio, a blockchain payment processor, for $175 million.
Why Helio?
The aim behind this acquisition is to enhance MoonPay’s crypto payments infrastructure by integrating Helio’s technology. The will lead hassle-free cryptocurrency transactions on e-commerce platforms such as Shopify and Discord.
With Helio’s technology, the transactions between the online merchants and the consumers will become significantly easier and this will lead to greater adoption of the digital currencies into our daily lives.
“Joining forces with MoonPay, we’re excited to accelerate our mission and unlock crypto’s potential by replacing slow, costly merchant payments with fast, affordable, and decentralized solutions,” said Stijn Paumen, CEO and co-founder of Helio.
With such initiative, the platform is bridging the gap between traditional e-commerce and the evolving world of crypto currencies.
MoonPay’s Other Acquisition and Partnerships
With these moves, MoonPay wants to become the leading platform in the crypto payment sector. Back in 2023, the platform acquired Nightshift, a Web3 creative agency that is well known for its branding and marketing strategies, to enhance its Web3 infrastructure offering.
Moreover, the cryptocurrency platform has also made acquisition with market services and cryptocurrencies such as ethpass.xyz and Otherlife.
Last year, MoonPay also partnered with Venmo and PayPal, two leading traditional payment apps, allowing users to buy crypto from these platforms.
With these moves it can be easily deduced that the cryptocurrency platform is rapidly expanding its presence and capabilities in the digital payment sector and with all the acquisitions and partnerships, it can be said that cryptocurrency platform is trying to build an ecosystem that uses cryptocurrencies as mode of payment for transactions. It is expanding its reach into various sectors such as e-commerce, Web3 and traditional payments and establishing itself as a major player in the cryptocurrency sector and digital payment industry.
MoonPay’s aggressive expansion indicates a very-well planned out strategy for growth and success in the evolving digital payment segment.
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